Building Better Character for a Better World
The mission of Character Matters is to create a powerful American team united by the common ties of character, history, and dreams.
Weekly character challenges from today's leading voices
The Seven Pillars of Character
These core principles guide our approach to building stronger character and better relationships.
Integrity
Doing the right thing, even when no one is watching. Being consistent in your words and actions, and staying true to your moral principles.
Justice
Upholding fairness and equality for all. Recognizing the rights of others and ensuring equitable treatment regardless of background or circumstance.
Accountability
Taking ownership of your actions and their consequences. Being answerable for your commitments and willing to make amends when necessary.
Humility
Recognizing your limitations and being open to learning. Putting others first and sharing credit for successes while accepting responsibility for failures.
Kindness
Showing genuine care and compassion toward others. Extending help without expectation of reward and considering the feelings and needs of those around you.
Courage
Facing challenges with strength and determination. Standing up for what's right despite fear or opposition, and persevering through difficult circumstances.
Honesty
Speaking and acting truthfully in all situations. Being transparent, sincere, and avoiding deception or misleading others through your words or actions.
Who We Are
We find, encourage, and endorse leaders of great character in all fields of human endeavor.
At Character Matters, we believe that character is the first measure of a leader. The seven pillars of character—Integrity, Justice, Accountability, Humility, Kindness, Courage, and Honesty—are the foundation upon which true leadership is built.
Our organization is dedicated to identifying and supporting individuals who exemplify these qualities, regardless of their field or background. We believe that by elevating leaders of character, we can inspire positive change throughout society.
Find
We identify individuals who demonstrate exceptional character in their personal and professional lives.
Encourage
We provide resources, mentorship, and community support to help leaders develop and strengthen their character.
Endorse
We recognize and celebrate leaders who exemplify our seven tenets of character in their work and communities.
Spread
We advocate for character as the primary measure of leadership across all sectors of society.
Our History
America's story is one of continuous striving toward our highest ideals, even when we fall short.
Our Ideals
The principles of liberty, equality, and justice have guided our nation through its greatest challenges.
Our Resilience
Through wars, economic hardships, and social divisions, Americans have repeatedly demonstrated the strength that comes from unity and character.
Who We Were
Remember what has made us strong together.
America's journey has been defined by our collective response to challenges. From the Revolutionary War to the Civil Rights Movement, from economic depressions to global conflicts, we have faced adversity with determination and hope.
We celebrate the collective challenges we have faced and the resilience we have shown in committing to the ideals our founders held for us—that all people are created equal and endowed with inalienable rights to life, liberty, and the pursuit of happiness.
Character Matters honors this legacy by recognizing that our shared history, despite its complexities, provides lessons in perseverance, unity, and the ongoing work of building a more perfect union.
Join Our Character-Building Community
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About Character Matters
Character Matters was founded on the belief that developing strong character is essential for personal growth and creating a better society.
Our mission is to promote and cultivate the seven core tenets of character: Integrity, Justice, Accountability, Humility, Kindness, Courage, and Honesty. Through education, community, and practical resources, we help individuals integrate these principles into their daily lives.
Join us in building a world where character matters, one person at a time.